News from the web about consumer focused mobile tours and promotional events.
Even search giant Google uses mobile marketing vehicles to promote their products leading to the conclusion there is no replacement for Experiential Marketing.
Bessie will be the bridge between the brand’s digital and physical marketing campaigns while helping to build social and local strategies.
The project was developed in part because the iconic silver trailers are becoming more popular with brands across the world using the functional and recognizable shape to activate innovative marketing campaigns.
A well crafted and compelling mobile sampling tour can increase brand loyalty, boost word of mouth, and result in sales conversions anywhere from 20-90%. Sampling events can also create a response rate that lasts 4 times longer than traditional media.
The Growing Mobile retail sector seems to be more than a few people capitalizing on a temporary trend.
The custom marketing trailer looks just as tough as the truck and includes a slide out and fold down stage complete with glass entry and awning.
Olympic Mobile Tour Hits Fargo.
The goal of the tour is to interact with more than 300 tourisms related professionals in Seville, Granada and Madrid through workshops illustrating what Algarve has to offer visitors.
“With the help of our brewing ambassadors, we’ve created a connection for beer drinkers between the beer in their hand and the history and heritage of Budweiser brewing.”
Doc McStuffins — is heading on a cross-country tour to promote kids’ heath. Kid visitors of the mobile tour will learn about fitness and nutrition.
To celebrate its 40th birthday, Michaels will launch the first-ever Michaels Craft Tour this month in a specially designed 18-wheeler that features a fully stocked, 1,000-sq.-ft. craft room on the inside.